You didn’t burn out. The rails did.
You’ve run teams. You’ve made money. And you’ve watched every shop you built inside eventually break underneath you. We built the rails first. Then we started hiring leaders.
Leadership reads every vet application personally
You know the carousel. You’ve ridden it.
Every recruiting pitch you’ve heard this year is one of three sentences: better redlines, more financing options, more states. You’ve moved for all three. You know exactly how it goes after the honeymoon.
The first checks look great. Then the installer backs up. Funding starts dragging. Your best closer asks you, quietly, what you think about the shop across town. And the org that recruited you so hard? Not one dollar, not one hour, invested in your team since the day you signed.
Reps rotate installers chasing redlines. Sales orgs never back the installer. Installers don’t care about reps. Nobody invests in the sales group. Round and round, and every rotation costs you guys you recruited yourself.
The problem was never your team. It was the rails under them.
So we got off the carousel.
Triple Crown is a sales company and an installer under one vision. That single fact rewires every incentive you’ve been burned by: when both sides eat from the same install, nobody wins by letting your pipeline rot. The funding rails, the install rails, and the platform were built before we ever recruited a leader — because you can’t bolt trust onto a broken machine afterward.
The stuff you’ll actually ask about.
Direct funding to reps
Your funding goes directly from the finance company into escrow, then to you. That way the installer never touches it. Nobody's commission sits in someone else's account. Including yours.
Finance co → escrow → you
100% at install
Full funding at installation, to installer and rep. An install backlog is a paycheck backlog, so we don't run one.
Installer + rep
60/40 sub model
Sub to in-house installer at 60/40, subs providing some of the equipment. Both sides fund at install. Both sides want the job closed right, because both sides eat from the same install.
60 / 40
Equipment paid direct
Credit Human pays for equipment directly. No float games. No waiting on an office to get liquid before your job gets panels.
Credit Human direct
One platform
In-house CRM, design tool, and project view. One login for your whole downline instead of fifty subscriptions you babysit and pay for.
One login
Top-shelf equipment
Tesla and SolarEdge on every build. Your reps sell what they'd put on their own roof. So do you.
Tesla · SolarEdge
One leader per market. That’s the whole model.
Your market, your name
We don't let any team run any city from wherever. The expert in an area is that area's expert. When a market has its leader, it has its leader — nobody gets stacked on top of you.
Room to actually grow
Nine states today: CA, TX, IL, OR, MA, CT, RI, MD, VA. More opening. Every new state is a new set of markets, and leaders who've proven it get the first look.
A top rung worth reaching
The Units Pool gives performers real stewardship in the company. The ladder here doesn't top out at a bigger override. It tops out at owner.
The questions vets ask us.
Every shop says their funding is different.
They do. Ours you can inspect: funding goes directly from the finance company into escrow, then to the rep. The installer never touches it, and neither do we. There is nothing for us to sit on.
What happens to the team I bring?
They stay yours. One leader per market means your market carries your name, and we don't parachute another crew in over you. Your downline is your downline, visible in one system.
Why should I believe the installer side?
Because we are the installer. Sales company and install company, one vision, one owner of the outcome. When install times slip, it's our own pipeline that bleeds, so they don't slip quietly.
What does ownership actually mean here?
The Units Pool: performers earn real stewardship in the company. The specifics belong at a table, not on a website. Apply and have that conversation with leadership directly.
You already know what another lap on the carousel costs. You've paid it. The only thing we ask a vet to risk is one conversation.
One leader per market. Take yours.
Bring a team or come alone — both doors open